George Tillerson IV

Business Leader | Brand Builder | Strategic Marketer | Social Media Director | Multimedia Storyteller

Master of Arts - Media Studies & Storytelling | Wake Forest University

I’m a swiss army knife marketing professional with 11+ years experience across content creation, multimedia storytelling, social media marketing, digital strategy, brand building, marketing campaign development & execution, revenue-driving programs, events & activations, PR/media relations/thought leadership and more. 

Four years at a world-renowned agency (Fleishman-Hillard) coupled with seven+ years of corporate brand experience  (Lowes, JELD-WEN, 23XI Racing, Formula 1 Miami) demonstrates the breadth and depth of my knowledge, skillsets and marketing acumen.

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Formula 1 Miami
Director of Marketing primarily leading brand strategy, revenue-driving campaigns and events & activations for the 2024 Miami Grand Prix.
23XI Racing
One of the primary leaders in building and growing the brand and business shortly after the inception of the company in 2020.

Diversified Work

A man of many talents

01

STRATEGIC LEADER

Relationship management

Project development

Strategy implementation

Partnership value

02

BRAND BUILDER

Brand strategy

Audience development

Marketing plans

Creative direction

03

DIGITAL MARKETER

Campaign execution

Paid advertising

Email marketing

Reporting & Optimization


04

MULTIMEDIA STORYTELLER

Content strategy

Innovation

Video storytelling

Tone & Voice


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